Awards & Recognition

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Affinity Wins 10 Awards at the MOBEXX Summit & Awards 2026

Affinity has won ten awards at the 9th edition of the MOBEXX Summit & Awards, held on 21 January 2026 at Holiday Inn Aerocity, New Delhi and organised by Adgully. MOBEXX recognises innovation, effectiveness and impact across mobile marketing, programmatic advertising and app-driven growth.

mCanvas by Affinity won five trophies: three Gold and two Silver, across four campaigns for Bandhan Bank, Garnier, Lacto Calamine and Pokka. VEVE by Affinity won five as well: two Gold and three Silver for campaigns with Grab, Grab Driver and Blibli.

mCanvas builds immersive mobile and CTV ad experiences for brands, while VEVE drives incremental performance through OEM and browser inventory beyond the walled gardens.

Business UnitCategoryBrand / CampaignTrophy
mCanvasMobile Advertising Excellence in Integrated CampaignBandhan Bank: Har Sapna Possible HaiGold
mCanvasBest Cultural or Festive Mobile CampaignGarnier: Ramadan 2025Gold
mCanvasMost Creative Mobile Campaign of the YearLacto Calamine: UV Protect SunscreenGold
mCanvasMobile Advertising Excellence in Real Time TargetingLacto Calamine: UV Protect SunscreenSilver
mCanvasMobile Advertising Excellence in Sales Promotion CampaignPokka Coffee: SingaporeSilver
VEVEMobile Advertising Excellence in App Install CampaignGrab: Full-Funnel Lead Generation Through OEMsGold
VEVEMobile Advertising Excellence in Messaging CampaignGrab Driver: Empowering Women in Indonesia’s Ride-Hailing IndustryGold
VEVEMobile Advertising Excellence in Brand CampaignGrab: OEM Ecosystem Strategy That Reached 150 Million UsersSilver
VEVEMobile Advertising Excellence in Search CampaignBlibli: Precision in Motion: 94% Conversion Growth with Apple Search AdsSilver
VEVEMobile Advertising Excellence in Launch CampaignGrab Driver: New Feature Launch Boosts Women Driver Onboarding by 10%Silver

Affinity acquires Affilizz

Press Release Share this Affinity acquires Affilizz to strengthen AI-powered affiliate monetization worldwide French company Affilizz, known popularly for its AI-driven shopping widgets that power

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Your Layout, Your Rules: How Affinity Helps Publishers Monetize Without Disruption

Monetization is a team sport, and to succeed, you need the right players on your side, working together. For digital publishers today – whether you’re an internet browser, utility app, OEM, or a niche content platform, the challenge isn’t about content quality. It’s about monetization. More specifically: how do you scale premium brand demand globally, without building a complex and costly in-house sales team?

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Agentic AI Will Redefine Advertising – Context Will Make It Work

Advertising is entering a new era where competitive advantage will come not from more data, but from better context. As AI systems evolve from passive tools into autonomous decision-makers, they are giving rise to agentic AI, systems that can automate and unify advertising channels and how decisions are made across them.

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How to Scale Global Brand Demand without Building an In-house Sales Team

Monetization is a team sport, and to succeed, you need the right players on your side, working together. For digital publishers today – whether you’re an internet browser, utility app, OEM, or a niche content platform, the challenge isn’t about content quality. It’s about monetization. More specifically: how do you scale premium brand demand globally, without building a complex and costly in-house sales team?

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