What is Enterprise Native Supply, and What it Means for Advertisers
Enterprise native supply is advertising inventory built into products owned by large infrastructure companies: device manufacturers, browsers, operating systems, TV platforms and other access points. Because advertising is a secondary business for these companies, this inventory sits outside both the walled gardens and the open programmatic exchange. For advertisers, it offers incremental reach in high-attention, privacy-durable environments.
Affinity Wins Two Awards at 2026 CJ Excellence Awards
New York, September 23, 2026: Affinity Global announced today that its publisher brands VEVE and SitePlug were honored with two awards at the 2026 CJ Excellence Awards: Publisher of the Year for VEVE and SitePlug by Affinity, and Best Channel Expansion and Activation Strategy for the Expedia Group x VEVE and SitePlug by Affinity partnership.
CJ Excellence Awards 2026
California, September 18, 2026: Affinity Global announced it won both categories it entered at the 2026 CJ Excellence Awards: Publisher of the Year for VEVE & SitePlug by Affinity, and Best Channel Expansion & Activation Strategy for its work with Expedia Group.
NucleusLinks Product Feeds Launch
Recent Coverage Share this NucleusLinks Product Feeds Launch 14th August – Yahoo Finance – NucleusLinks Launches Product Feeds to Close Affiliate Commerce Data Gap 14th August – Martech Series – NucleusLinks Launches Product Feeds to Close Affiliate Commerce Data Gap 17th August – Marketing Dive – NucleusLinks Launches Product Feeds to Close Affiliate Commerce Data […]
NucleusLinks Launches Product Feeds to Close Affiliate Commerce Data Gap
Chicago, August 14, 2026: NucleusLinks, the affiliate marketing software platform built within the Affinity ecosystem, today announced the launch of Product Feeds, a product data infrastructure layer designed to help affiliate publishers standardize, enrich, and activate merchant data at scale.
Affinity CEO Lavin Punjabi on AdCP and the Open Web on Bloomberg Business Radio
Can AI agents finally make the open web as simple to buy as the walled gardens? Affinity CEO Lavin Punjabi joined Bloomberg Business Radio to discuss AdCP, the open web, and reaching consumers beyond Big Tech.